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ADV Bring Wii to your Living Room

Date: 2006 September 30 18:14

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Those busy folks at ADV Films UK sent us this some details of their lastest cross promotion, which is covered in Wii (Nintendo Wii that is).

In the first wave of titles for the Wii is Red Steel, a game with swords and guns is being approartely crosspromtoed with Samurai Gun, an anime title with swords and guns. Which makes a good tie in if you ask us!

In a nutshell the first run of Samurai Gun Volume 1 will contain an extra free bonus disc with a sneak peak of the Red Steel game.

While the first run of the Red Steel game will receive a Samurai Gun episode and some extra ADV materials on a bonus disc.

Full Story

Press release as follows:

FOR IMMEDIATE RELEASE - THE BIGGEST ANIME/GAME CROSS-PROMOTION IN UK RETAILER HISTORY!

THE ANIME - THE GAME - THE CONSOLE - THE CROSSOVER - FOR XMAS 06!

LOAD UP SAMURAI GUN & SNEEK A PEAK AT RED STEEL!

THE ONLY WAY TO SEE UBISOFT’S HOT NEW GAME FOR THE NINTENDO Wii BEFORE RELEASE, FROM 16th OCTOBER 2006

LONDON, UK, 14th September 2006

ADV Films, the leading producer-distributor of anime in the U.K., are proud to bring you on 16th October 2006 an anime DVD LIKE NO OTHER! Here’s why!


  • Samurai Gun Volume 1’s FIRST RUN ONLY will contain, courtesy of top-flight games developer Ubisoft, a FREE BONUS DISC giving you an EXCLUSIVE Sneak Peak look at their upcoming title Red Steel, for the Nintendo Wii.

  • Meanwhile, anyone buying the first run of Red Steel will receive an EXCLUSIVE Samurai Gun episode AND a host of special ADV materials on a unique bonus disc.

  • 80,000+ units of the latter will ship on release of the unique console it’s played on. This means that Samurai Gun Volume 1’s FREE BONUS DISC is THE ONLY WAY TO GET A SNEAK PEEK AT Red Steel!




Samurai Gun: What’s It All About?


  • A blood-drenched tour of the bakumatsu years, a turbulent time that ultimately brought an end to Japan’s feudal system. A special breed of samurai stands against the corrupt Shogunate, armed with superior strength, speed, agility... and guns!

  • Morally ambiguous "heroes," razor sharp dialogue, and hair-trigger violence give Samurai Gun the feel of a taut spaghetti Western. When one lone gunman takes on an army of Samurai, they don’t stand a chance.



Based on the popular manga by Kazuhiro Kumagai, Samurai Gun was produced by Studio Egg and Avex, Inc. (Initial D) in association with ADV Films.


  • It was first aired on Japanese television in the 2004/5 season.

  • The DVD series will include a never-before-seen 13th episode.



Red Steel: What’s It All About?


  • Exclusively for the Wii.
    Red Steel is the only original first-person action game built from the ground up for the Wii.

  • Player Takes Complete Control
    Take full advantage of the Wii controller, and control the action like never before. You’ll replicate sword-fighting movements and eliminate enemies quickly by directly targeting and shooting them.




  • Master the Deadly Steel
    Execute deadly combo moves using multiple swords or choose from a variety of firearms for long-range attacks.

  • Focus Is Key
    Learn to harness your mental power to unleash powerful attacks in dire situations, and use the "focus system" to freeze time and effectively target several enemies at once.




  • Become a Modern Samurai
    Learn the art of Japanese fighting, and then use these skills to take out your enemies or gain their respect and loyalty by sparing them.




  • Multiplayer Modes
    Challenge friends with various split-screen multiplayer modes to see who the real master is.




Samurai Gun: What the Press Said:
"...loads of over the top violence, adult themes and tons of action." DVD Talk

"...a heaping helping of action, romance, comedy, and tragedy." Moviehole.com

"This is a no-holds-barred anime whose subject matter is as hard hitting as the bullets from Ichimatsu’s gun." Suite101.com

"Think of Samurai Gun as being somewhere between Kill Bill and Samurai Champloo but with a bad attitude." Underland Online

Samurai Gun Volume 1: Cocked & Loaded (RRP £19.99) is a DVD-only release of episodes 1 to 4, presented in both English 5.1 and Japanese 2.0 audio with English subtitles. Extras include production sketches, "Fun With Audio", clean opening & closing animations, Preview For Volume 2, and ADV previews.

Samurai Gun Volume 1: Cocked & Loaded
Running Time: 100m
Street Date: 16/10/06
Format: DVD
BBFC Classification: 18
Cat#: DSMG-001
RRP: £19.99


Red Steel: The Story:
Red Steel is an exclusive Wii launch title that takes full advantage of the console’s innovative controller and puts players directly into the action-packed first-person experience.

An engaging storyline unfolds as you learn that your fiancée has been kidnapped and her father - a Japanese mafia kingpin - murdered by a rival gang. The only way to save your loved one and defend your honour is to journey from Los Angeles to Japan and confront the Tokyo underworld.

By learning the ancient art of Japanese fighting with your katana and the focused precision of modern firearms, you will progress and adapt yourself to this foreign environment, where skills alone may not guarantee you victory.

Official Game Site: www.redsteelgame.com

Name: Red SteelTM
Platform: Wii
Developer: Ubisoft Paris
Genre: First Person Action
Release Date: November 2006
PEGI Rating: 16 +TBC

About ADV Films:
ADV Films is the leading producer-distributor of Japanese animation ("anime") in the United Kingdom, with the firm’s holdings including such premier titles as Neon Genesis Evangelion, Spriggan, Samurai X, RahXephon, Hellsing, Martian Successor Nadesico and Full Metal Panic! In addition, ADV Films distributes select fine programming in other genres, including live-action science-fiction titles such as the legendary updated Gamera films. Aside from moving-picture content production and distribution, ADV Films’ U.S. parent company, A.D. Vision, Inc., is the publisher of Newtype USA, the premier anime and manga monthly in the English-speaking world, and is the operator of North America’s Anime Network cable channel. In addition to the London office, A.D. Vision, Inc. maintains world headquarters in Houston, Texas, USA with additional studios in Austin, Texas and offices in Tokyo.


About Ubisoft:
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through its strong and diversified lineup of products and partnerships. Ubisoft has offices in 21 countries and sales in more than 50 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. Ubisoft generated revenue of 547 million Euros for the 2005-2006 fiscal year, an increase of 3 percent over the previous fiscal year at constant exchange rates.


About Wii:
Nintendo’s new system, Wii, will feature a controller designed to be used with either one hand or two -- a first in the video game industry. When picked up and pointed at the screen, the controller gives a lightning-quick element of interaction, sensing motion, depth, positioning and targeting dictated by movement of the controller itself.

Source: ADV Films UK
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