Date: 2025 November 12 20:31
Posted by Joe
The good folks from Kadokawa Corporation have sent us details for a The Guy She Was Interested In Wasn't a Guy at All pop up event which will be held Kinokuniya Bookstores in Japan, North America, and Asia-Pacific Region. The event will start in February 2026 and run sequentially across all the participating regions.
We're told the pop up will have a wide variety of original merchandise featuring newly drawn illustrations of Mitsuki and Aya, as well as other illustrations from the comics. We really love The Guy She Was Interested In Wasn't a Guy at All and if you want to know more about what we think about it, then why not take a look at our manga review?
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Press release as follows:
November 11th, 2025
KADOKAWA CORPORATION
The Guy She Was Interested In Wasn't a Guy at All POP-UP to be Held Worldwide
at Kinokuniya Bookstores in Japan, North America, and Asia-Pacific Region
~ Newly Drawn Illustrations Featuring Mitsuki and Aya Surrounded by Books Revealed ~
KADOKAWA Corporation (Headquarters: Chiyoda Ward, Tokyo; Representative Director, President and CEO: Takeshi Natsuno, hereafter referred to as KADOKAWA) will launch The Guy She Was Interested In Wasn't a Guy at All POP-UP, a pop-up event featuring the story that has gained tremendous popularity on social media. The event will be held sequentially at Kinokuniya Bookstores in Japan, North America, and the Asia-Pacific region starting in February 2026.
©新井すみこ
This POP-UP event offers a wide variety of original merchandise featuring newly drawn illustrations of Mitsuki and Aya, as well as other illustrations from the comics. Stay tuned for more updates.
The Guy She Was Interested In Wasn't a Guy at All Kinokuniya Worldwide POP-UP Overview
- North America: The Guy She Was Interested In Wasn't a Guy at All at All Kinokuniya Worldwide POP-UP
- Asia: The Guy She Was Interested In Wasn't a Guy at All at All Kinokuniya Worldwide POP-UP
- Event Period: Thursday, February 19, 2026 ~ Sunday, March 22, 2026
*Dates may vary slightly depending on the country of the venues.
- Venues: Kinokuniya Bookstores (Japan, North America, Asia-Pacific region)
*It will not be held at certain stores.
*For further information about the event and participating stores, please contact your nearest Kinokuniya Bookstore.
Inquiries from general customers regarding this matter and merchandise
KADOKAWA Goods Support
https://kdq.jp/kdgoods
*Please specify product or service names.
*Please note that it may take some time for us to respond depending on the content of your inquiry.
*Support services are only available within Japan.
*Please note that we cannot accept inquiries from outside Japan.
Related Information
KADOKAWA Bungei Web Magazine - The Guy She Was Interested In Wasn't a Guy at All Special Website
https://kadobun.jp/special/arai-sumiko/kinioto/
Sumiko Arai Official X (Twitter) account: https://twitter.com/agu_knzm (@agu_knzm)
Sumiko Arai Official Instagram account: https://www.instagram.com/agu_knzm/